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Guides · 5 min read

Digital marketing agency pricing: a realistic budget for 2026

A cheap agency can turn out expensive, and an expensive one is not always good. Here is what drives the price, plus our own pricing, openly.

Digital marketing agency prices range from a few hundred to tens of thousands per month. The gap is not because agencies charge differently for the same work; it is because they do very different work.

Five things that set the price

  1. Number of channels: only Instagram, or Google, Meta, SEO and content together?
  2. Content production: stock visuals, or original video and editing?
  3. Seniority: is your account run by a junior or a senior team?
  4. Strategy and funnel: just publishing, or a system built to bring customers?
  5. Reporting: a likes report or a sales report?

Agency fee and ad spend are two different things

The agency fee pays for strategy, management, content and reporting. Ad spend goes directly to Google, Meta or TikTok. A transparent agency keeps the two separate and adds no hidden commission to your ad budget.

Sterr Agency pricing

Spark$1,000 / per monthFor businesses that want a steady flow of enquiries from one or two channels.
Momentum$1,800 / per monthFor businesses ready to grow on several channels at once.
Dominancefrom $3,000 / per monthFor brands that want to lead their market across countries and languages.

All plans start with the first month paid upfront; after that we report and invoice monthly.

A cheap offer looks attractive, but every month without new customers is the most expensive month you pay for. Compare cost per customer, not price.

Does the price change by country?

Our fee is set per market and shown in your local currency. Ad costs vary with competition in each country, and the strategy is built around that.

Frequently asked questions

Is ad spend included in the agency fee?

No. Ad spend is planned separately and paid directly to the platforms, so you see exactly where it goes.

Is there a minimum contract?

We work month to month after the first month. Results need time, so we recommend planning for at least three months.

Next step

Tell us about your business

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